Eric Shanfelt of Local Marketing Institute explains how to claim your Apple Maps Listing for your Orthodontic Practice.
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Video Transcript from YouTube:
hi gang I'm Eric Shane felt with local
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marking institute bringing you another
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tip to help you market your local
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business online in this video I'm going
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to show you why you need to claim your
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Apple maps listing for your business and
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how to do it if you're new here I really
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hope you'll consider subscribing you can
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also check out the description below for
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show notes links and more and as always
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please feel free to ask any questions
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you have in the comment section below
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okay let's talk about Apple Maps for a
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second now I've been a Google Maps user
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for years a lot of us I think use Google
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Maps and certainly a lot of us as local
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businesses optimize our business for
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Google but apples becoming critically
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important why well on iOS devices
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iPhones iPads Apple maps is the default
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Maps app not Google that's important
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because three out of four users of iOS
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devices actually use Apple maps not
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Google Maps so it's important that you
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clean and optimize your Apple Maps
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listing let's take a look at how this
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looks right so here we are in the Apple
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Maps we're going to do a quick search
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here let's search for hair salons and
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you can see it finds some local salons
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nearby me all of these listings are
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drawn from Apple Maps not Google all
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right let's try another thing voice
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search is becoming really big churches
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near me also in voice search on iOS
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devices or any Siri device for that
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matter all the results from local
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businesses are going to come from Apple
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Maps
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alright so how'd it go how about
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claiming your Apple Maps listing you
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went to maps Connect Apple comm we'll
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put that link down in the description
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here and when you go out here this is
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the interface this is kind of like
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Google my business but for Apple you're
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going to have an Apple ID so if you
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don't have one you're gonna need to
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create one I'm gonna use mine right here
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and go ahead and just sign in once
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you've signed in you're going to see all
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the listings you have associated with
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your Apple ID account now this is not as
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good as Google in that you can't have
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multiple admins I'm sure to develop it
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over time but you'll have to have an
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Apple ID to log in and have this
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business associated with it once you get
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into your listing let's take a look at
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some of the off
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here right it's really basic you have
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your basic business information name the
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phone number category so that except
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Apple pay
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you have your basic location information
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this is your address and you can set
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your map here you also have your hours
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no business hours like you get on google
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or on Yelp and you have some links you
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can put in your web Facebook Yelp
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Twitter that's it it's really basic you
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notice there's no reviews here Apple map
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actually uses Yelp reviews but anyway
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this is what you want to do you want to
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come in you want to claim this business
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and you want to optimize it once you do
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this and it's reviewed and approved your
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business will now appear on Apple Maps
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the way that you want it so that's how
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you go about optimizing your business
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for Apple maps what are some other local
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business listings like Google my
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business and Apple maps that you'd like
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to learn about please let me know in the
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comments section below if you have any
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other questions you like answering one
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of our next episodes post that in the
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comments section as well by the way we
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have a free guide on our website called
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the local SEO checklist that outlines an
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easy six step process to help people
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find your local business online it's
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completely free I'll put a link to it in
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the description as well okay that's it
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for today thanks for watching this video
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definitely subscribe for more video just
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like this and I'll see you in our next
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episode
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[Music]